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Author Dixon, Matthew, 1972-

Title The challenger sale : taking control of the customer conversion / Matthew Dixon and Brent Adamson.

Publication Info. [New York] : Gildan Media, [2011]

Copies

Location Call No. Status
 Avon Free Public Library - Adult Department  CDBK 658.85 DIXON    Check Shelf
Edition Unabridged.
Description 5 audio discs (approximately 5.75 hr.) : digital ; 4 3/4 in.
Series Your coach in a box
Your coach in a box.
Note Title from container.
Performer Read by the authors.
Note Compact disc.
Duration: 5:45:00.
Summary The authors demonstrate that the best salespeople don't just build relationships. Instead, they challenge customers by approaching them with unique insights, tailoring sales messages to specific objectives, and, when necessary, pushing back and taking control of the sale.
Note GMD: sound recording.
Subject Sales management.
Selling.
Customer relations.
Added Author Adamson, Brent.
ISBN 9781469000725
1469000725
Music No. 2-78072 Gildan Media
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