Description |
1 online resource (282 pages : illustrations) |
Note |
Includes index. |
Bibliography |
Includes bibliographical references and index. |
Contents |
Basics of customer service -- Creating a customer-centric corporate culture -- Multiple channels of customer service -- Hiring customer service people -- Switching gears -- Customer service as an opportunity for cross-sell and up-sell -- Gathering information about your customers -- Crunching the numbers -- Your neighborhood call center -- now conveniently located in Bangalore, India -- Customer service technology -- Creating a customer-friendly site -- Customer service strategies -- Office politics -- Effective problem-solving -- Best practices. |
Summary |
This book details how to care for customers and how to make superior service happen and keep customers coming back to your store or web site. You will learn practical and innovative tips and tricks that are easy to implement and can be applied immediately. This book is a ready-made, in-house training workshop and step-by-step manual for creating superior customer service. Learn from successful companies what works and what doesn't to help keep customers racing back to your business. |
Subject |
Customer services -- Handbooks, manuals, etc.
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Customer relations -- Handbooks, manuals, etc.
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|
Customer relations. (OCoLC)fst00885533
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Customer services. (OCoLC)fst00885545
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Genre/Form |
Handbooks and manuals. (OCoLC)fst01423877
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Handbooks and manuals.
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ISBN |
0910627525 (alkaline paper) |
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9780910627528 |
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