| Edition |
Revised and fully upd. |
| Description |
xvi, 312 pages : illustrations ; 23 cm |
| Bibliography |
Includes bibliographical references (pages 293-295) and index. |
| Contents |
ch. 1. Walt's way -- ch. 2. Make everyone's dreams come true -- ch. 3. You better believe it -- ch. 4. Never a customer, always a guest -- ch. 5. All for one and one for all -- ch. 6. Share the spotlight -- ch. 7. Dare to dare -- ch. 8. Practice, practice, practice -- ch. 9. Make your elephant fly : plan -- ch. 10. Capture the magic with storyboards -- ch. 11. Give details top billing -- ch. 12. Re-creating the magic -- ch. 13. Dream, believe, dare, do -- Epilogue: The magic continues -- Appendix. |
| Subject |
Walt Disney Company -- Management.
|
| Added Author |
Jackson, Lynn, 1955-
|
| ISBN |
9780071478151 paperback |
|
0071478159 paperback |
|
