LEADER 00000cam  2200000 a 4500 
001    ocm72871372 
003    OCoLC 
005    20080804000000.0 
008    061012t20072007caua          001 0 eng   
010      2006034043 
020    9781599180816|qpaperback 
020    1599180812|qpaperback 
035    (OCoLC)72871372 
040    DLC|beng|cDLC|dYDX|dBAKER|dBTCTA|dGK8|dDPL|dYDXCP|dVP@
       |dQBX|dNOR 
049    GYBA 
050 00 HD62.5|b.E559 2007 
082 00 658/.041|222 
245 00 Start your own business :|bthe only startup book you'll 
       ever need /|cRieva Lesonsky and the staff of Entrepreneur 
       Magazine. 
246 3  Entrepreneur magazine's start your own business 
250    Fourth edition. 
264  1 [Irvine, Calif.] :|bEntrepreneur Press,|c[2007] 
264  4 |c©2007 
300    xiv, 720 pages :|billustrations ;|c23 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
500    Includes index. 
505 00 |tOn your mark --|gpt. 1.|tThink --|gch. 1.|tIntroduction 
       --|gch. 2.|tTaking the plunge : get ready to be an 
       entrepreneur --|gch. 3.|tGood idea! : how to get an idea 
       for your business --|gch. 4.|tGood timing : should you 
       launch your business full or part time? --|gch. 5.|tBuild 
       it or buy it? : starting a business vs. buying one --|gpt.
       2.|tPlan --|gch. 6.|tChoose your target : defining your 
       market --|gch. 7.|tIf you build it, will they come? : 
       conducting market research --|gch. 8. The|tname game : 
       naming your business --|gch. 9.|tMake it legal : choosing 
       a business structure --|gch. 10.|tPlan of attack : 
       creating a winning business plan --|gch. 11.|tIt's 
       official : don't forget licenses and permits --|gch. 12.
       |tProtect yourself : understanding patents, trademarks and
       copyrights --|gch. 13.|tCall in the pros : hiring a lawyer
       and an accountant --|gpt. 3.|tFund --|gch. 14.|tAll in the
       family : financing starts with yourself and friends and 
       relatives --|gch. 15.|tNothing ventured, nothing gained : 
       how to find and attract investors --|gch. 16.|tLooking for
       loans : the ins and outs of debt financing --|gch. 17.
       |tFed funds : how to get government loans -- 
505 00 |tGet set --|gpt. 4.|tPrepare --|gch. 18.|tWhat's your 
       deal? negotiating successfully --|gch. 19.|tSite seeking :
       choosing a location for your business --|gch. 20.|tBring 
       it home : starting a homebased business --|gch. 21.
       |tLooking good : creating a professional image --|gch. 22.
       |tStock answers : the lowdown on inventory --|gch. 23.
       |tIt's in the mail : setting up mailing systems and 
       shipping accounts --|gch. 24.|tCharging ahead : offering 
       your customers credit --|gch. 25.|tCover your assets : 
       getting business insurance --|gch. 26.|tStaff smarts : 
       hiring employees --|gch. 27.|tPerk up : setting employee 
       policies and benefits --|gpt. 5.|tBuy --|gch. 28.|tBuyer's
       guide : business equipment basics --|gch. 29.|tPlay it 
       safe : tech security and privacy --|gch. 30.|tBusiness 24/
       7 : using technology to boost your productivity --|gch. 
       31.|tNet works : building your company website --|gch. 32.
       |tKeep in touch : using technology to stay connected --
       |gch. 33.|tDrive time : the inside scoop on buying or 
       leasing a car --|tGo! --|gpt. 6.|tMarket --|gch. 34.
       |tBrand aid : building a brand --|gch. 35.|tMarketing 
       genius : advertising and marketing your business --|gch. 
       36.|tNet sales : online advertising and marketing --|gch. 
       37.|tTalking points : how to promote your business --|gch.
       38.|tSell it! : effective selling techniques --|gch. 39.
       |tNow serving : offering superior customer service -- 
505 00 |gpt. 7.|tProfit --|gch. 40.|tKeeping score : the basics 
       of bookkeeping --|gch. 41.|tMaking a statement : how to 
       create financial statements --|gch. 42.|tOn the money : 
       effectively managing your finances --|gch. 43.|tPay day : 
       how to pay yourself --|gch. 44.|tTax talk : what you need 
       to know about your taxes --|gpt. 8.|tSucceed --|gch. 45.
       |tIt's about time : time management  --|gch. 46.|tSecond 
       wind : learning from your failures --|tAppendix A: 
       Business resources --|tAppendix B: Government listings --
       |tAppendix C: Small-business-friendly banks --|tIndex. 
650  0 New business enterprises|xManagement. 
650  0 Small business|xManagement. 
700 1  Lesonsky, Rieva. 
710 2  Entrepreneur Media, Inc. 
856 41 |3Table of contents only|uhttp://www.loc.gov/catdir/toc/
       ecip072/2006034043.html 
856 41 |uhttp://www.loc.gov/catdir/toc/ecip072/2006034043.html
       |3Contributor biographical information 
856 42 |3Contributor biographical information|uhttp://www.loc.gov
       /catdir/enhancements/fy0703/2006034043-b.html 
856 42 |3Publisher description|uhttp://www.loc.gov/catdir/
       enhancements/fy0703/2006034043-d.html 
856 42 |uhttp://www.loc.gov/catdir/enhancements/fy0703/2006034043
       -b.html|3Publisher description 
856 42 |uhttp://www.loc.gov/catdir/enhancements/fy0703/2006034043
       -d.html 
938    Baker & Taylor|bBKTY|c24.95|d18.71|i1599180812|n0006967702
       |sactive 
938    YBP Library Services|bYANK|n2473592 
938    Quality Books, Inc.|bQUAL|na  06034043 
994    90|bGYB