Includes bibliographical references (pages 361-380) and index.
Anatomy of a food corporation: why we can't trust them -- Personal responsibility, energy balance, and other distractions -- Freedom from choice: distortions of all-American values -- Nutriwashing fast food -- Nutriwashing processed foods -- "Responsible marketing" to kids -- Exposing government complicity -- Co-opting the science -- Eating in the dark: nutrition labeling in restaurants -- Battling big food in schools -- Regulating junk food marketing to children -- Scapegoating the lawyers -- The bigger picture -- App.1. Anti-glossary -- App.2. Guide to industry groups and spin doctoring -- App.3. Myth vs. reality: nutrition labeling at fast-food and other chain restaurants -- App.4. Taking back our schools -- App.5. Protect your legal rights -- App.6. Resources for positive change.
Over the past two years, concerned Americans have finally begun to ask who is to blame for the growing public health crisis of obesity and diet-related illnesses? Is the junk food industry at fault, or is it all just a matter of personal and parental responsibility? How can we fight back with workable solutions? In communities all over the country, people are attempting to "take back" their food supply from greedy corporations. Public health attorney Simon describes food industry lobbying, front groups, and other tactics that operate to undermine nutrition policy in schools and elsewhere, and she explains how to counterattack. Additionally, she tells how to see through corporate promises; illustrates the importance of rhetoric to control the debate; informs how to respond; celebrates the unsung heroes in the fight; and provides resources on how to get involved.--From publisher description.