Title Integrative framing analysis : framing health through words and visuals / by Viorela Dan.

Publication Info.	New York ; London, England : Routledge, 2018.
	©2018

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Description	1 online resource (183 pages).
Series	Routledge Research in Communication Studies ; Volume 4
	Routledge research in communication studies ; Volume 4.
Bibliography	Includes bibliographical references and index.
Note	Print version record.
Contents	Arguments in favor of integrative framing analyses -- Why so few integrative framing analyses? -- Factors influencing the act of framing -- An introduction to integrative framing analysis -- An integrative framing analysis of people living with HIV/AIDS.
Summary	"Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them--an integrative framing analysis. This approach is then demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together."--Provided by publisher
Local Note	Taylor & Francis Taylor & Francis eBooks: Open Access
Subject	Communication in medicine -- Methods.
	Health Communication -- methods.
	Verbal Behavior -- physiology.
	Visual Perception -- physiology.
	Consumer Health Information.
	HIV Infections -- psychology.
	Acquired Immunodeficiency Syndrome -- psychology.
	SOCIAL SCIENCE -- Media Studies.
	MEDICAL -- Public Health.
	POLITICAL SCIENCE -- Public Policy -- Social Security.
	POLITICAL SCIENCE -- Public Policy -- Social Services & Welfare.
	Communication in medicine. (OCoLC)fst00870205
	HIV-Infizierter.
	Aidskranker.
	Kommunikation.
	Deutungsmuster.
	Rahmenanalyse.
Genre/Form	Methods (Music) (OCoLC)fst01423850
	(DE-588)4113937-9 Hochschulschrift.
Other Form:	Print version: Dan, Viorela. Integrative framing analysis. ©2018 9781138046368 1138046361 (DLC) 2017027246 (OCoLC)982652833
ISBN	9781138046368
	1138046361
	9781351694919
	135169491X
	9781351694902 (electronic book)
	1351694901 (electronic book)

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Title Integrative framing analysis : framing health through words and visuals / by Viorela Dan.

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