| Description |
viii, 279 pages : illustrations ; 24 cm |
| Bibliography |
Includes bibliographical references (pages 261-269) and index. |
| Contents |
A compromise candidate -- The first image campaign -- Hello, Columbus -- Old Tip: hero or coward? -- Home sweet log cabin home -- Little Matty -- Palace of splendor -- Showdown in Baltimore -- A Democratic splinter -- Tippecanoe and rallies too -- The first gender gap -- Petticoat power -- Read all about us -- Sing us a song -- The marketing of a candidate -- Going negative: the Democrats fight back -- General Mum speaks -- Old Tip on the campaign trail -- Stump speakers -- The Buckeye Blacksmith -- Money talks -- Stealing votes -- Election returns -- Mr. Harrison goes to Washington -- Death of a president -- And Tyler too. |
| Summary |
Americans have come to expect that the nation’s presidential campaigns will be characterized by a carnival atmosphere emphasizing style over substance. But this fascinating account of the pivotal 1840 election reveals how the now-unavoidable traditions of big money, big rallies, shameless self-promotion, and carefully manufactured candidate images first took root in presidential politics. |
| Subject |
Presidents -- United States -- Election -- 1840.
|
|
Harrison, William Henry, 1773-1841.
|
|
United States -- Politics and government -- 1837-1841.
|
|
Harrison, William Henry, 1773-1841. (OCoLC)fst00166593
|
|
Politics and government. (OCoLC)fst01919741
|
|
Presidents -- Election.
(OCoLC)fst01075747
|
|
United States. (OCoLC)fst01204155
|
| Chronological Term |
1837-1841
|
| ISBN |
9781613735404 (hardback) |
|
1613735405 (hardback) |
|
9781613735435 (epub edition) |
|
9781613735428 (kindle edition) |
|
