| Description |
1 online resource (240, 1 unnumbered page) : illustrations |
|
data file rda |
| Bibliography |
Includes bibliographical references (page 240) and index. |
| Contents |
""Cover""; ""Title""; ""Contents""; ""Typography Is Everywhere: Foreword""; ""Talking Type: A Discussion with Philippe Apeloig""; ""Typography Fundamentals""; ""A: Type Mechanics: The Visual Tool Kit""; ""Letterform Basics: The Foundation of Typographic Design""; ""Alphabet Variation""; ""The Optics of Spacing: Form and Counterform within Text""; ""The Spatial Mechanics of Paragraphs""; ""Paragraphs in Sequence""; ""B: Form and Function: Building the Bigger Picture""; ""Space: The Typographic Frontier""; ""Typographic Color: The Visual Texture of Language"" |
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""Point, Line, and Plane: The Expanded Typographic Repertoire""""Developing Hierarchy: Clarifying the Content""; ""The Typographic Grid: Creating Architectural Space""; ""Breaking the Grid: Alternative Organizational Approaches""; ""Typographic Systems""; ""C: Expressing theUnspoken: Image and Emotion in Typography""; ""Integrating Type and Image""; ""Type as Image: Transforming Words into Pictures""; ""Color in Typographic Expression""; ""Typography in Practice""; ""Typeface Design""; ""Book Design: Texts and Covers""; ""Collateral Texts: Brochures and Annual Reports""; ""Website Design"" |
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""Ephemera: Announcements, Promotions, and Advertising""""Posters""; ""Type in Motion: Animations and Film Titles""; ""Visual Identity: Logos and Corporate Identity Systems""; ""Environmental Type: Signage, Exhibitions, and Architectural Branding""; ""Publications: Newspapers, Magazines, and Newsletters""; ""Packaging""; ""Appendixes""; ""Index of Contributors""; ""A""; ""B""; ""C""; ""D""; ""E""; ""F""; ""G""; ""H""; ""I""; ""J""; ""M""; ""N""; ""O""; ""P""; ""Q""; ""R""; ""S""; ""T""; ""U""; ""W""; ""Bibliography""; ""About the Author""; ""Acknowledgments"" |
| Summary |
"This book presents information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily. Each project features well-crafted type that has succeeded, and the text teaches you how to choose fonts, sizes and colors; incorporate text and illustraions, and avoid common mistakes in text usage."--Jacket. |
| Subject |
Type and type-founding.
|
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Graphic design (Typography)
|
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DESIGN -- Graphic Arts -- Typography.
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Graphic design (Typography) (OCoLC)fst00946640
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Type and type-founding. (OCoLC)fst01159951
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| Genre/Form |
Electronic books.
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| Other Form: |
Print version: Samara, Timothy. Typography workbook. Gloucester, Mass. : Rockport Publishers, ©2011 1592533019 9781592533015 (OCoLC)70765515 |
| ISBN |
9781616735890 (electronic bk.) |
|
1616735899 (electronic bk.) |
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