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Author Heinrichs, Jay.

Title Word hero : a fiendishly clever guide to crafting the lines that get laughs, go viral, and live forever / Jay Heinrichs.

Imprint New York : Three Rivers Press, 2011.

Copies

Location Call No. Status
 Manchester, Main Library - Non Fiction  808.042 HEINRICHS    Check Shelf
 West Hartford, Noah Webster Library - Non Fiction  808.042 HEINRICHS    Check Shelf
 West Hartford, Noah Webster Library - Non Fiction  808.042 HEINRICHS    Check Shelf
Edition First edition
Description xii, 334 pages ; 20 cm
Note Includes index.
Contents pt. 1. Word apprentice. Practice witcraft ; Focus your thoughts ; Capture the secrets -- pt. 2. Word novice. Layer the sound effects ; Play with words ; Invent new words ; Repeat yourself -- pt. 3. Word artist. Draw a picture ; Transform things ; Change reality -- pt. 4. Word wizard. Practice magic ; Pump ironic ; Pull words taut -- pt. 5. Word hero. Tell a story ; Speak to a group ; Win an argument ; Be the hero.
Summary "Daunting as it may seem, crafting memorable lines doesn't require a genius's DNA. It does require soem knowledge of the tricks and techniques that make words stick. In Word Hero, Jay Heinrichs rescues the secrets of 'witcraft' from forgotten texts and makes them entirely fresh--even a little mischievous."--Page 4 of cover.
Subject English language -- Terms and phrases -- Handbooks, manuals, etc.
English language -- Idioms -- Handbooks, manuals, etc.
Quotations, English.
English language -- Idioms. (OCoLC)fst00911297
English language -- Terms and phrases. (OCoLC)fst00911873
Quotations, English. (OCoLC)fst01086152
English language -- Terms and phrases -- Handbooks, manuals, etc.
English language -- Idioms -- Handbooks, manuals, etc.
Quotations.
Genre/Form Handbooks and manuals. (OCoLC)fst01423877
ISBN 9780307716361
0307716368
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