LEADER 00000cam  22000004a 4500 
001    ocn154706823 
003    OCoLC 
005    20080411000000.0 
008    071030t20082008nyuaf    b    001 0deng   
010      2007044699 
015    GBA813150|2bnb 
020    9780393049350|qhardcover 
020    0393049353|qhardcover 
035    (OCoLC)154706823 
040    DLC|beng|cDLC|dBTCTA|dBAKER|dYDXCP|dUKM|dC#P|dYBM 
049    CKEA 
050 00 PN4874.T23|bW45 2008 
082 00 070.92|aB|222 
100 1  Weinberg, Steve. 
245 10 Taking on the trust :|bthe epic battle of Ida Tarbell and 
       John D. Rockefeller /|cSteve Weinberg. 
250    First edition. 
264  1 New York :|bW.W. Norton,|c[2008] 
264  4 |c©2008 
300    xv, 304 pages, 16 unnumbered pages of plates :
       |billustrations ;|c25 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references (pages 275-288) and 
       index. 
505 0  Ida Tarbell : a childhood portrait in oil -- John D. 
       Rockefeller : a young adult portrait in oil -- Civil War :
       dodging bullets as the oil flows -- Moving up -- Lost, and
       found -- Discovering the power of the printed word -- Far 
       from home, close to home -- McClure's Magazine -- Napoleon
       -- Unearthing skeletons -- The expose mentality -- 
       Researching the Behemoth -- Exposed -- A question of 
       character -- Aftermath of an expose -- For the rest of 
       their lives. 
520    The story of the rise of the Standard Oil monopoly in the 
       late 19th century and muckraking reporter Ida Tarbell's 
       role in bringing it down. The book is a study in opposites
       : John D. Rockefeller used his enormous wealth to 
       establish the staid, stable family life he had lacked as a
       youngster. Tarbell?raised in bourgeois stability, 
       intellectually ravenous and interested in the women's 
       movement from an early age ?resisted women's traditional 
       domestic role. Wishing to help address society's problems,
       Tarbell was lured into magazine writing. In her articles 
       on Standard, published just after the turn of the 20th 
       century in McClure's and then in book form, she amassed 
       evidence that Rockefeller engaged in unfair competition 
       and argued forcefully that all Americans should be 
       concerned with business ethics and her reporting helped 
       create the modern genre of investigative journalism. 
600 10 Tarbell, Ida M.|q(Ida Minerva),|d1857-1944. 
600 10 Rockefeller, John D.|q(John Davison),|d1839-1937. 
610 20 Standard Oil Company. 
650  0 Investigative reporting. 
650  0 Antitrust law. 
994    90|bCKE