LEADER 00000cam  2200409Ii 4500 
001    on1130531708 
003    OCoLC 
005    20210423163050.0 
008    191212s2019    xx a          000 0aeng d 
020    9781950282432|q(paperback) 
020    1950282430|q(paperback) 
020    |z9781950282449 
035    (OCoLC)1130531708 
040    IG$|beng|erda|cIG$|dOCLCF|dOCL|dMCP 
049    MCPL 
050  4 TT505.L5|b.L55 2019 
082 04 391.4/2092|223 
100 1  Lindahl, Lisa Z.,|eauthor. 
245 10 Unleash the girls :|bthe untold story of the invention of 
       the sports bra and how it changed the world (and me) /
       |cLisa Z. Lindahl. 
264  1 [Place of publication not identified] :|bEugenie Z. 
       Lindahl,|c[2019] 
300    iv, 312 pages :|billustrations ;|c21 cm 
336    text|2rdacontent 
337    unmediated|2rdamedia 
338    volume|2rdacarrier 
520    "The 1970s saw women coming into their own, working hard 
       to create new roles at home and in sports, culture, 
       politics, and business. It was also the start of the 
       "fitness revolution." At this unique intersection of 
       feminism and athleticism, Lisa Lindahl's game-changing 
       entrepreneurial journey began. She invented the first 
       sports bra, the "Jogbra," in 1977. It was the right 
       product at the right time, throwing Lisa into a high-
       stakes world of business and power--a world for which she 
       was not fully prepared. Unleash the Girls is the 
       improbable story of a young artist with a disability who 
       used her powers of creativity to solve a vexing problem 
       and ended up leveling the playing field for girls and 
       women across the globe--literally, unleashing the girls. 
       Her invention would become a feminist icon and the company
       she founded would change an industry. But amid the success,
       Lisa continued to search for meaning and the true nature 
       of power and beauty. This is the untold story of the 
       invention of the sports bra and how it changed the world 
       for girls and women...and, along the way, changed Lisa, 
       too."--Back cover. 
600 10 Lindahl, Lisa Z. 
650  0 Women inventors|vBiography. 
650  0 Brassieres|xSociological aspects. 
650  0 Sport clothes for women. 
650  0 Feminism. 
650  7 Feminism.|2fast|0(OCoLC)fst00922671 
650  7 Sport clothes for women.|2fast|0(OCoLC)fst01130397 
650  7 Women inventors.|2fast|0(OCoLC)fst01178065 
655  7 Biographies.|2fast|0(OCoLC)fst01919896 
994    C0|bMCP