| Description |
xx, 200 pages ; 22 cm |
| Summary |
"Rules for Revolutionaries is a bold challenge to the political establishment and the "rules" that govern campaign strategy. It tells the story of a breakthrough experiment conducted on the fringes of the Bernie Sanders presidential campaign: a technology-driven team empowered volunteers to build and manage the infrastructure to make seventy-five million calls, launch eight million text messages, and hold more than one-hundred thousand public meetings--in an effort to put Bernie Sanders' insurgent campaign over the top. Bond and Exley, digital iconoclasts who have been reshaping the way politics is practiced in America for two decades, have identified twenty-two rules of "Big Organizing" that can be used to drive social change movements of any kind. And they tell the inside story of one of the most amazing grassroots political campaigns ever run. Fast-paced, provocative, and profound, Rules for Revolutionaries stands as a liberating challenge to the low expectations and small thinking that dominates too many advocacy, non-profit, and campaigning organizations--and points the way forward to a future where political revolution is truly possible."-- Publisher's description. |
| Contents |
You won't get a revolution if you don't ask for one -- The revolution will not be handed to your on a silver platter -- The revolution will not be staffed -- Fighting racism must be at the core of the message to everyone -- Get on the phone! -- The work is distributed. The plan is centralized -- The revolution will be funded, by small donations -- Barnstorm! -- Fighting the tyranny of the annoying -- Give away your passwords -- Don't let the perfect be the enemy of the big -- Learn the basics of good management -- If there are no nurses, I don't want to be part of your revolution -- Grow complexity by solving problems as they arise -- Only hire staff who embrace the rule "the revolution will not be staffed" -- Best practices become worst practices -- The revolution is not just bottom up; it's peer to peer -- Repeat "Rinse and repeat" -- There is no such thing as a single issue revolution -- Get ready for the counterrevolution (to include your friends) -- Put consumer software at the center -- People new to politics make the best revolutionaries. |
| Subject |
Sanders, Bernard.
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Bond, Becky.
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Exley, Zack.
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Presidents -- United States -- Election -- 2016.
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Political activists -- United States -- Biography.
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Dissenters -- United States -- Biography.
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Campaign management -- United States -- History -- 21st century.
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Social movements -- United States -- History -- 21st century.
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Social change -- United States -- Handbooks, manuals, etc.
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Political participation -- United States -- Handbooks, manuals, etc.
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Campaign management -- United States -- Handbooks, manuals, etc.
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Dissenters. (OCoLC)fst00895401
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Political activists. (OCoLC)fst01069192
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United States. (OCoLC)fst01204155
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Dissenters -- United States.
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Political activists -- United States.
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| Added Author |
Exley, Zack, author.
|
| ISBN |
9781603587273 (pbk.) |
|
1603587276 (pbk.) |
|
