Title Making chastity sexy : the rhetoric of evangelical abstinence campaigns / Christine J. Gardner.

Publication Info.	Berkeley : University of California Press, [2011]
	©2011

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Description	1 online resource (xii, 249 pages)
Summary	Even though they are immersed in sex-saturated society, millions of teens are pledging to remain virgins until their wedding night. How are evangelical Christians persuading young people to wait until marriage? Christine J. Gardner looks closely at the language of the chastity movement and discovers a savvy campaign that uses sex to "sell" abstinence. Drawing from interviews with evangelical leaders and teenagers, she examines the strategy to shift from a negative "just say no" approach to a positive one: "just say yes" to great sex within marriage. Making chastity sexy sheds new light on an a ...
Bibliography	Includes bibliographical references (pages 221-233) and index.
Contents	From abstinence to purity : the changing tropes of chastity -- Of purity rings and pop stars : using sex to sell abstinence -- "Someday my prince will come" : the fairy-tale narrative and female power -- Disciplining sexuality : how American evangelical youth are committing to abstinence and sticking with it -- The fractured fairy tale : when true love doesn't wait -- Fearing God, not AIDS : abstinence in Africa -- The condom conflict : saving lives or promoting promiscuity? -- What's not so great about great sex -- Appendix A : U.S. interview list -- Appendix B : Africa interview list.
Note	Print version record.
Subject	Sexual abstinence -- Religious aspects -- Christianity.
	Sexual abstinence -- Study and teaching -- United States.
	Teenagers -- Sexual behavior -- United States.
	Sex instruction for teenagers -- Religious aspects -- Christianity.
	Religion.
	Social sciences.
	RELIGION -- Christianity -- General.
	RELIGION -- Christian Life -- Social Issues.
	Sex instruction for teenagers -- Religious aspects -- Christianity. (OCoLC)fst01114542
	Sexual abstinence -- Religious aspects -- Christianity. (OCoLC)fst01114777
	Sexual abstinence -- Study and teaching. (OCoLC)fst01114778
	Teenagers -- Sexual behavior. (OCoLC)fst01145644
	United States. (OCoLC)fst01204155
Genre/Form	Electronic books.
Other Form:	Print version: Gardner, Christine J. (Christine Joy), 1969- Making chastity sexy. Berkeley : University of California Press, ©2011 9780520267275 (DLC) 2010052677 (OCoLC)695390033
ISBN	9780520950559 (electronic bk.)
	0520950550 (electronic bk.)

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Title Making chastity sexy : the rhetoric of evangelical abstinence campaigns / Christine J. Gardner.

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