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Author Rayport, Jeffrey F.

Title Best face forward : why companies must improve their service interfaces with customers / Jeffrey F. Rayport, Bernard J. Jaworski.

Publication Info. Boston, Mass. : Harvard Business School Press, [2005]
©2005

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Location Call No. Status
 University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location  658.812 R277B    Check Shelf
Description xxi, 262 pages : illustrations ; 25 cm
Bibliography Includes bibliographical references ([229]-247) and index.
Contents Interfaces as the next frontier of competitive advantage -- The interface imperative -- The front-office revolution -- What people do best -- What machines do best -- Putting the amalgam of people and machines to work -- Managing interface systems -- The interface audit.
Subject Customer services -- Management.
Service industries -- Technological innovations -- Management.
Competition.
Added Author Jaworski, Bernard J.
ISBN 0875848672
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