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Author Jones, Patrick, 1961-, author

Title Running a successful library card campaign : a how-to-do-it manual for librarians / Patrick Jones.

Publication Info. New York : Neal-Schuman Publishers, 2002.

Copies

Location Call No. Status
 Middletown, Russell Library - Office  OFF 021.7 JON    Check Shelf
Description xxi, 221 pages : illustrations ; 28 cm.
Series How-to-do-it manuals for librarians ; no. 119
How-to-do-it manuals for libraries ; no. 119.
Bibliography Includes bibliographical references (pages 209-213) and index.
Subject Advertising -- Libraries -- United States -- Case studies.
Public libraries -- United States -- Marketing -- Case studies.
Libraries and community -- United States -- Case studies.
Library cards -- United States.
ISBN 1555704387
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