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Author Hogan, Kevin.

Title Covert persuasion : psychological tactics and tricks to win the game / Kevin Hogan, James Speakman.

Publication Info. Hoboken, N.J. : John Wiley & Sons, Inc., [2006]
©2006
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Connect to http://www.loc.gov/catdir/toc/ecip0611/2006011009.html
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Copies

Location Call No. Status
 South Windsor Public Library - Non Fiction  153.852 HOGAN    Check Shelf
Description xvi, 223 pages : illustrations ; 23 cm
Bibliography Includes bibliographical references (pages 215-219) and index.
Contents Covert persuasion begins in the mind -- From no ... to yes -- Covert strategies for changing beliefs -- Covert persuasion 101, the tactics -- The words of covert persuasion -- Focused-outcome mindset -- 20 keys to using covert persuasion in story -- Using questions to covertly persuade -- Using emotions to covertly persuade -- 27 observations about people -- Putting it all together.
Subject Persuasion (Psychology)
Selling -- Psychological aspects.
Interpersonal communication.
Interpersonal relations.
Added Author Speakman, James, 1968-
ISBN 0470051418 cloth alkaline paper
Standard No. 9780470051412
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