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Book Cover

Bestseller

Bestseller E-Book

E-Book

Author

Dogramatzis, Dimitris, 1962-

Title Healthcare Biotechnology : a Practical Guide.

Publication Info.

Hoboken : CRC Press, 2010.

Copies

Location	Call No.	Status
All Libraries - Shared Downloadable Materials	Taylor & Francis Open Access Ebook	Downloadable
All patrons click here to access this title from Taylor & Francis
University of Saint Joseph: Pope Pius XII Library - Internet	WORLD WIDE WEB E-BOOK TAYLOR&FRANCIS	Downloadable
Please click here to access this TAYLOR&FRANCIS resource

Description	1 online resource (664 pages)
Note	Print version record.
Contents	Front Cover; Contents; Preface; Author; Part I. The Healthcare Biotechnology Industry; Body; Chapter 1. Bioeconomy; Part II. Intellectual Property; Chapter 2. Intellectual Property Management; Chapter 3. Biolicensing; Part III. Funding; Chapter 4. Biofinance; Chapter 5. Biopartnering; Part IV. New Product; Chapter 6. Biodrug Research; Chapter 7. Biomanufacturing; Part V. Marketing; Chapter 8. Biomarketing Planning; Chapter 9. Biopromotion; Chapter 10. Biopricing; Chapter 11. Biosupply Chain; Chapter 12. Biobrand Life Cycle Management; Part VI. Running the Business.
	Chapter 13. Biobusiness ModelsChapter 14. Biocompany Life Cycle; Appendices; Back Cover.
Summary	"" ... The section on marketing is also particularly strong and well thought through. ... provides insight into the biotechnology business sector.""--British Journal of Biomedical Science.
Local Note	Taylor & Francis Taylor & Francis eBooks: Open Access
Subject	Biomedical Technology -- organization and administration.
	Biotechnology industries.
	Biotechnology.
	Pharmaceutical biotechnology.
	Biotechnology. (OCoLC)fst00832729
	Biotechnology industries. (OCoLC)fst00832791
	Pharmaceutical biotechnology. (OCoLC)fst01060106
Other Form:	Print version: Dogramatzis, Dimitris. Healthcare Biotechnology : A Practical Guide. Hoboken : CRC Press, ©2010 9781439847466
ISBN	9781439894125
	1439894124

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