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Author Schaefer, Mark.

Title The Tao of Twitter : changing your life and business 140 characters at a time / Mark W. Schaefer.

Publication Info. New York : McGraw-Hill Education, [2014]

Copies

Location Call No. Status
 Berlin-Peck Memorial Library - Non Fiction  658.872 SCHAEFER    Check Shelf
 Glastonbury, Welles-Turner Memorial Library - Adult Department  658.872 SCHAEFER 2014    Check Shelf
 West Hartford, Noah Webster Library - Non Fiction  658.872 SCHAEFER    Check Shelf
Edition Revised and expanded new edition.
Description x, 211 pages : illustrations ; 22 cm
Bibliography Includes bibliographical references (pages 199-200) and index.
Contents Immersion. Discovering the Tao of Twitter ; The Tao of Twitter in action ; The Tao explained ; The business benefits of Twitter ; Tao 1 : Finding your tribe ; Tao 2 : Providing meaningful content ; Tao 3 :Authentic helpfulness ; Unraveling Twitter ; #Hashtag-mania ; Lists - the key to Twitter sanity ; Twitter time-savers ; Balancing personal and professional -- Advanced concepts. Next steps ; Becoming a top cat on twitter chats ; The awesome power of Twitter search ; Advertising on Twitter ; 25 ideas to toast your competition ; Tao power : putting it all together.
Subject Twitter.
Internet marketing.
Online social networks -- Economic aspects.
Business communication.
BUSINESS & ECONOMICS / General.
ISBN 9780071841153 (paperback)
0071841156 (paperback)
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