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Book Cover
Author Manovich, Lev.

Title Software takes command : extending the language of new media / by Lev Manovich.

Publication Info. London : Bloomsbury Publishing, 2013.
New York, NY, USA : Bloomsbury Academic, 2013.


Location Call No. Status
 University of Saint Joseph: Pope Pius XII Library - Internet  WORLD WIDE WEB E-BOOK BLOOMSBURY    Downloadable
Please click here to access this Bloomsbury resource
Description 1 online resource (xi, 357 pages) : illustrations.
Series International texts in critical media aesthetics ; #5
International texts in critical media aesthetics ; v. 5.
Note Print version record.
Bibliography Includes bibliographical references and index.
Contents FC; Half title; International Texts In Critical Media Aesthetics; Title; Copyright; Dedication; Contents; Acknowledgments; Introduction; Understanding media; Software, or the engine of contemporary societies; What is software studies?; Cultural software; Media applications; From documents to performances; Why the history of cultural software does not exist; Summary of the book's narrative; PART 1 Inventing media software; 1 Alan Kay's universal media machine; Appearance versus function; "Simulation is the central notion of the Dynabook"; The permanent extendibility.
The computer as a metamedium2 Understanding metamedia; The building blocks; Media-independent vs. media-specific techniques; Inside Photoshop; There is only software; PART 2 Hybridization and evolution; 3 Hybridization; Hybridity vs. multimedia; The evolution of a computer metamedium; Hybridity: examples; Strategies of hybridization; 4 Soft evolution; Algorithms and data structures; The metamedium or the monomedium?; The evolution of media species; PART 3 Software in action; 5 Media design; After Effects and the invisible revolution; The aesthetics of hybridity; Deep remixability.
Layers, transparency, compositingAfter Effects interface: from "time-based" to "composition-based"; 3D space as a media design platform; Import/export: design workflow; Variable form; Amplification; Conclusion; Software, hardware, and social media; Media after software; Software epistemology; Index.
Summary Software has replaced a diverse array of physical, mechanical, and electronic technologies used before 21st century to create, store, distribute and interact with cultural artifacts. It has become our interface to the world, to others, to our memory and our imagination - a universal language through which the world speaks, and a universal engine on which the world runs. What electricity and combustion engine were to the early 20th century, software is to the early 21st century. Offering the the first theoretical and historical account of software for media authoring and its effects on the prac.
Subject Computer software -- Social aspects.
Social media.
Computers and civilization.
Mass media -- Technological innovations.
Computer graphics.
COMPUTERS -- Digital Media -- General.
COMPUTERS -- Interactive & Multimedia.
COMPUTERS -- Web -- Site Design.
COMPUTERS -- Web -- User Generated Content.
Computer graphics. (OCoLC)fst00872119
Computers and civilization. (OCoLC)fst00872888
Mass media -- Technological innovations. (OCoLC)fst01011322
Social media. (OCoLC)fst01741098
Elektroniska böcker.
Sociala medier.
Massmedia -- tekniska aspekter.
Other Form: Print version: Manovich, Lev. Software Takes Command. London : Bloomsbury Publishing, 2013 9781623566722
ISBN 9781623566722 (electronic book)
162356672X (electronic book)
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