| Description |
xxxii, 224 pages ; 24 cm |
| Note |
Includes index. |
| Bibliography |
Includes bibliographical references (pages 216-219) and index. |
| Summary |
Most books about successful businesses focus on public companies, where the definition for success is steady growth in revenue and profits. Yet there are many excellent, privately held companies marching to the beat of a different drum; they have stricken revenue and profit growth from the top of their mission statements. Instead, they define themselves by their passion for their products and their commitment to their employees, customers, and community--embracing a clarity and loyalty to purpose that's an anomaly in today's environment. This book is about the unconventional people who run these purpose-driven companies, consistently profitable yet consciously resisting convention by staying small and great instead of becoming large and mediocre.--From publisher description. |
| Contents |
Free to choose -- Who's in charge here? -- The Mona Lisa principle -- Ties that bind -- A culture of intimacy -- Galt's gulch -- Pass it on -- The art of business. |
| Subject |
Small business -- United States -- Management.
|
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Private companies -- United States -- Management.
|
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Close corporations -- United States -- Management.
|
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Success in business -- United States.
|
| ISBN |
1591840937 |
|
9781591840930 |
|
