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Author Wolf, Michael J.

Title The entertainment economy : how mega-media forces are transforming our lives / Michael J. Wolf.

Publication Info. New York : Three Rivers Press, [2003?]

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Location Call No. Status
 University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location  302.23 W854E    Check Shelf
Description xxi, 314 pages ; 23 cm
Contents TABLE OF CONTENTS -- You are now entering the entertainment zone -- Hedonomics: the fun-focused consumer -- The e-factor: there's no business without show business -- The battle for your attention -- Mogul kombat: the struggle for world domination -- Breakout: the genesis of a phenomenon -- "Enteractivity": the internet and reality -- Brand empires -- And now, a word from our sponsors -- The view from tomorrow.
Note Includes index.
Subject Television broadcasting -- Social aspects.
Motion pictures -- Social aspects.
Leisure industry.
Popular culture.
ISBN 140005186X
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