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Author Belew, Shannon, author.

Title Starting an online business all-in-one for dummies / by Shannon Belew and Joel Elad.

Publication Info. Hoboken, NJ : John Wiley & Sons, Inc., [2020]
©2020

Copies

Location Call No. Status
 Rocky Hill, Cora J. Belden Library - Adult Department  658.11 BELEW    Check Shelf
 Windsor, Main Library - Adult Department  658.11 BE    Check Shelf
Edition 6th edition.
Description xxii, 872 pages : illustrations ; 24 cm.
Series --For dummies
--For dummies.
Note Previous edition: 2017.
Includes index.
Summary "Make your online business dream a reality! The updated edition covers all the basics--creating your site, offering products in an online store, and keeping accurate books. It also addresses more complex issues, including navigating primary legal, accounting, and security challenges. Use this resource to find your market niche, build your business and marketing plan, and decide on the right revenue model. It's time to make your big dream happen with the help of this book. Begin setting up shop today!"--Page 4 of cover.
Contents Introduction -- Book 1: Start-up essentials -- Book 2: Legal and accounting -- Book 3: Website functionality and aesthetics -- Book 4: Online and operating -- Book 5: Managing security risks -- Book 6: Online marketing basics -- Book 7: Retail to e-tail -- Book 8: E-commerce fundamentals -- Book 9: E-business for nonprofits -- Book 10: E-commerce trends and market opportunities -- Book 11: E-commerce advanced.
Subject Business enterprises -- Computer networks.
New business enterprises -- Management.
Internet marketing.
Electronic commerce.
Web sites -- Design.
Business enterprises -- Computer networks. (OCoLC)fst00842531
Electronic commerce. (OCoLC)fst00906906
Internet marketing. (OCoLC)fst00977272
New business enterprises -- Management. (OCoLC)fst01036850
Web sites -- Design. (OCoLC)fst01173252
Business enterprises -- Databases.
New business enterprises -- Management.
Internet marketing.
Electronic commerce.
Web sites -- Design.
Added Author Elad, Joel, author.
Note Title page on title page verso: Starting an online business all-in-one for dummies
Other Form: ebook version : 9781119648482
ISBN 9781119648468 (pbk.)
1119648467 (pbk.)
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