Edition |
First edition. |
Description |
xx, 332 pages ; 25 cm |
Note |
Includes index. |
Contents |
"We Take Care of the Customer and Each Other" -- -- Two Regular Guys -- "We Can Finish Each Other's Sentences" -- Origins -- "You've Just Been Kicked in the Ass by a Golden Horseshoe" -- The Financier -- "My People Don't Drive Cadillacs" -- The Merchant, Act I -- "Never Be Satisfied with How Things Are" -- The First Stores -- "They Locked Me Up Because I Sold at Such Low Prices!" -- -- The Associates -- "Make Mistakes, Learn from Them, and Move On" -- The Customers -- "Let's Take a Walk and We'll Find It Together" -- Building the Brand -- "Low Prices Are Just the Beginning" -- The Competition -- "Market Dominance Is Important" -- Growth -- "It Was Like Basic Training; You Learned How to Do a Lot of Things, Then You Went to War and Improvised" -- The Merchant, Act II -- "Who Is Staring Out the Window, Wondering Where We Will Be in Five Years?" -- Strategic Partners -- "We Had to Be Psychologists, Lovers, Romancers, and Con Artists" -- How We Manage -- "You Are Wearing an Invinsible Collar" -- The Communities We Serve -- "Our Culture Is About Making Sure People Understand That They Are Empowered to Do What Is Right" -- -- The Future -- "Responding to Change Is One of the Reasons for the Success of The Home Depot" -- Legacy -- "We Took a Lot of Chances". |
Subject |
Marcus, Bernie.
|
|
Blank, Arthur (Arthur M.)
|
|
Businessmen -- United States -- Biography.
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Home Depot (Firm) -- History.
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Do-it-yourself products industry -- United States -- History.
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Building materials industry -- United States -- History.
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Entrepreneurship -- United States -- Case studies.
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Added Author |
Blank, Arthur (Arthur M.)
|
|
Andelman, Bob.
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ISBN |
0812930584 |
|
9780812930580 |
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