Description |
vi, 343 pages : illustrations ; 24 cm |
Bibliography |
Includes bibliographical references and index. |
Contents |
pt. I. Getting Ready to Go Google -- Ch. 1. Learning from Google: A 21st-century Model for Success -- Ch. 2. Searching and Finding: Getting Started with Google -- Ch. 3. Goals for Google-izing Your Business -- pt. II. Using Google to Search and Be Found -- Ch. 4. Improving Google Search Results -- Ch. 5. Improving Your Visibility with AdWords -- pt. III. Putting Google to Work for You: Google Apps -- Ch. 6. Collaborating with Google Apps -- Ch. 7. Working with Docs & Spreadsheets -- Ch. 8. Working with Google Calendar -- Ch. 9. Gmail for Your Office -- Ch. 10. Google Talk -- Ch. 11. Publishing with Google Page Creator -- Ch. 12. Boosting Your Bottom Line with AdSense -- pt. IV. Communications and Sales Tools. |
Summary |
This is a comprehensive guide to everything readers need to know about Google's myriad applications, including Google Apps, Docs and Spreadhseets, Google SMS, Goggle Base and other services that will help businesses get organised and get noticed. |
Subject |
Google.
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Google. (OCoLC)fst01398583
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Business -- Computer network resources.
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Internet marketing.
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Internet advertising.
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Business -- Computer network resources.
(OCoLC)fst00842280
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Internet advertising. (OCoLC)fst00977220
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Internet marketing. (OCoLC)fst00977272
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ISBN |
9780814480595 |
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0814480594 |
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