Title Generating buy-in : mastering the language of leadership / Mark S. Walton ; foreword by William Ury.

Publication Info.	New York : American Management Association, [2004]
	©2004

Copies

Location	Call No.	Status
Rocky Hill - Downloadable Materials	EBSCO Ebook	Downloadable
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Description	1 online resource (xviii, 108 pages)
Bibliography	Includes bibliographical references and index.
Contents	Part I. Understanding the language of buy-in -- What triggers buy-in? -- Every leader tells a story -- How strategic stories will get you twenty-first century buy-in -- Part II. Speaking the language of buy-in -- Framework for buy-in -- Developing your strategic story -- Rule of three -- When the going gets tough, the smart get buy-in -- Charisma quotient -- Best evidence -- Part III. Putting the language to work -- Using the tools of buy-in -- Now it's your turn -- Questions executives ask.
Note	Print version record.
Subject	Communication in management.
	Leadership.
	Persuasion (Psychology)
	BUSINESS & ECONOMICS -- Business Communication -- General.
	Leadership.
	Persuasion (Psychology)
	Communication in management.
	Communication in management. (OCoLC)fst00870174
	Leadership. (OCoLC)fst00994701
	Persuasion (Psychology) (OCoLC)fst01058890
	Communicatie.
	Bedrijfsovernames.
	Leiderschap.
Genre/Form	Electronic books.
Other Form:	Print version: Walton, Mark S., 1950- Generating buy-in. New York : American Management Association, ©2004 0814407889 (DLC) 2003011093 (OCoLC)52269887
ISBN	0814427669 (electronic bk.)
	9780814427668 (electronic bk.)
	9781621983507 (electronic bk.)
	1621983501 (electronic bk.)

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