Introduction -- Trade and exploration: 1360-1780 -- Industry and innovation: 1780-1890 -- Power and monopoly: 1870-1940 -- Manufacturing and mass production: 1914-1960 -- Advertising and consumerism: 1930-1980 -- Leisure and entertainment: 1960-2000 -- Globalization and e-commerce: 1980-present.
Summary
"Whether titans of industry, influential business leaders, or creators of history's most recognizable brands, these entrepreneurs had the vision, innovation, and ruthless determination to make their marks on our society in indelible ways. Entrepreneurs Who Changed History delves into the lives, aspirations, obstacles, and triumphs of the greatest entrepreneurs in the world and through all time. From the enterprising bankers of the medieval world and the merchants of empires to the individuals powering today's emerging economies, each entrepreneur is presented through a combination of dynamic images and stimulating stories."--Page 4 of cover
