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Author Holgiun, Mario Mesa.

Title Fundamentos de marketing / Mario Mesa Holguín.

Publication Info. Bogotá : Ecoe Ediciones, 2012.

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Location Call No. Status
 Rocky Hill - Downloadable Materials  EBSCO Ebook    Downloadable
Rocky Hill cardholders click here to access this title from EBSCO
Edition 1a ed.
Description 1 online resource (269 pages) : il
Bibliography Includes bibliographical references (pages 265-269).
Note Print version record.
Subject Marketing.
Marketing -- Management.
Mercadeo.
Administración del mercadeo.
BUSINESS & ECONOMICS -- Distribution.
BUSINESS & ECONOMICS -- Marketing -- General.
Marketing. (OCoLC)fst01010167
Marketing -- Management. (OCoLC)fst01010209
Other Form: Print version: Mesa Holguín, Mario. Fundamentos de marketing. 1a ed. Bogotá : ECOE, 2012 9789586487542
ISBN 9781461912170 (electronic bk.)
1461912172 (electronic bk.)
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