| Description |
ix, 86 pages : illustrations ; 28 cm. |
| Series |
ALA editions |
|
ALA editions.
|
| Note |
"For the Library Administration and Management Association." |
| Bibliography |
Includes bibliographical references (pages 71-79) and index. |
| Contents |
Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller. |
| Subject |
Libraries -- Public relations -- United States.
|
| Added Author |
Karp, Rashelle S.
|
|
Library Administration and Management Association.
|
| ISBN |
0838908187 alkaline paper |
|
