| Edition |
First large print edition. |
| Description |
xxii, 628 pages (large print) ; 24 cm |
| Physical Medium |
large print rda |
| Bibliography |
Includes bibliographical references and index. |
| Summary |
"Inside the outrageous, come-from-behind story of Elon Musk and Tesla's bid to build the perfect car Elon Musk is among the most controversial titans of Silicon Valley. To some he's a genius and a visionary; to others he's a mercurial con artist. Billions of dollars have been gained and lost on his tweets; his personal exploits are the stuff of tabloids. But for all his outrageous talk of mind-uploading and space travel, his most audacious vision is the one closest to the ground: the electric car. When Tesla was founded in the mid 2000s, electric cars were novelties, trotted out and thrown on the scrapheap by carmakers for more than a century. But where most onlookers saw only failure, a small band of Silicon Valley engineers and entrepreneurs saw potential. The gas-guzzling car was in need of disruption; the world was ready for Car 2.0. So they pitted themselves against the biggest, fiercest business rivals in the world, setting out to make a car that was faster, sexier, smoother, cleaner than the competition. But as the saying goes, to make a small fortune in cars, start with a big fortune. Tesla would undergo a truly hellish fifteen years, beset by rivals, pressured by creditors, hobbled by whistleblowers, buoyed by its loyal supporters. Musk himself would often prove Tesla's worst enemy--his antics more than once took the company he had funded largely with his own money to the brink of collapse. Was he an underdog, an antihero, a conman, or some combination of the three? Wall Street Journal tech and auto reporter Tim Higgins had a front-row seat for the drama: the pileups, wrestling for control, meltdowns, and the unlikeliest outcome of all: success. A story of power, recklessness, struggle, and triumph, Power Play is an exhilarating look at how a team of eccentrics and innovators beat the odds--and changed the future"-- Provided by publisher. |
| Subject |
Musk, Elon.
|
|
Tesla Motors.
|
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Electric vehicle industry -- United States.
|
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Alternative fuel vehicle industry -- United States.
|
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Automobile industry and trade -- United States.
|
|
Large type books.
|
| Genre/Form |
Large type books.
|
| Other Form: |
Online version: Higgins, Tim (Journalist). Power play First edition. New York : Doubleday, [2021] 9780385545464 (DLC) 2020048533 |
| ISBN |
0593414306 |
|
9780593414309 |
|
