Description |
108 pages, [16] pages unnumbered plates : illustrations ; 20 cm. |
Series |
What is...? |
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What is--? (Penguin Workshop (Firm))
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Bibliography |
Includes bibliographical references (page 108). |
Note |
"An official WhoHQ book" -- Cover. |
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"This book is not authorized, licensed, or endorsed by the LEGO Group or any affiliate." -- Cover. |
Contents |
What is LEGO? -- A toy maker -- Plastic -- LEGO takes off! -- How are LEGO bricks made? -- Branching out -- LEGO's little people -- Good times/Tough times -- A new leader -- Designing LEGO sets -- LEGO around the world. |
Summary |
"The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon"-- Provided by publisher. |
Audience |
Ages 8-12 Penguin Workshop. |
Subject |
Kirk Christiansen, Ole, 1891-1958 -- Juvenile literature.
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Kirk Christiansen, Godtfred, 1920-1995 -- Juvenile literature.
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LEGO koncernen (Denmark) -- History -- Juvenile literature.
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LEGO toys -- History -- Juvenile literature.
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Kirk Christiansen, Godtfred, 1920-1995. (OCoLC)fst00470816
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Kirk Christiansen, Ole, 1891-1958. (OCoLC)fst01967641
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LEGO koncernen (Denmark) (OCoLC)fst01731037
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LEGO toys. (OCoLC)fst00989704
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Genre/Form |
History. (OCoLC)fst01411628
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Juvenile works. (OCoLC)fst01411637
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Added Author |
Hammond, Ted, illustrator.
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ISBN |
9780593092941 (paperback) |
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0593092945 (paperback) |
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9780593092958 (library binding) |
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0593092953 (library binding) |
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