Edition |
First edition. |
Description |
48 pages : illustrations (chiefly color) ; 26 cm. |
Series |
The business of high tech |
|
Business of high tech.
|
Bibliography |
Includes bibliographical references and index. |
Contents |
An Apple in every home -- The origins of Apple -- Building the Apple brand -- Fallout at the top -- Steve returns to Apple -- Riding the internet wave -- Apple explores music -- The invention of the iPhone -- There's an App for that! -- Apple takes on publishing -- What makes Apple products "must-haves"? -- What does the future hold for Apple? -- Design your own App for the app store! -- SWOT analysis -- Do you have what it takes to work at Apple? -- Glossary -- For more information -- For further reading -- Index. |
Summary |
Details the history of the computer software and consumer electronics company known for such innovative and popular products as the iPod, iPhone, iPad, and Macintosh line of computers. |
Subject |
Apple Computer, Inc. -- History.
|
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Computer industry -- United States.
|
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Computer industry.
|
ISBN |
9781448870400 library binding |
|
1448870402 library binding |
|
9781448870905 paperback |
|
1448870909 paperback |
|
9781448870912 (6-pack) |
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1448870917 (6-pack) |
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