| Description |
439 pages : illustrations, portraits ; 24 cm |
| Note |
Includes the texts of the 4 televised debates between J. F. Kennedy and R. M. Nixon in the 1960 presidential campaign. |
| Bibliography |
Bibliographical references included in "Notes." |
| Contents |
Background and perspective. Introduction / Harold D. Lasswell ; Broadcasting in presidential campaigns / Samuel L. Becker and Elmer W. Lower ; An NBC view / Robert Sarnoff ; A CBS view / Frank Stanton ; Production diary of the debates / Herbert A. Seltz and Richard D. Yoakam ; Notes from backstage / Douglas Cater ; Were they "great"? / Charles A. Siepmann ; The counterfeit debates / J. Jeffery Auer ; Personalities vs. issues / Samuel Lubell ; The future of national debates / Gilbert Seldes. -- Effects of the debates. The debates in the light of research: a survey of surveys / Elihu Katz and Jacob J. Feldman ; Pre-debate campaign interest and media use / Reuben Mehling, Sidney Kraus, and Richard D. Yoakum ; Viewing, conversation, and voting intentions / Paul J. Deutschmann ; Some effects of the debates / Richard F. Carter ; Candidate images / Percy H. Tannenbaum, Bradley S. Greenberg, and Fred R. Silverman ; Issues and images / Sidney Kraus and Raymond G. Smith ; Reactions of viewers / Kurt Lang and Gladys Engel Lang ; Effects and implications / Saul Ben-Zeev and Irving S. White. -- Texts of the debates. The problem of textual accuracy / Theodore Clevenger, Jr., Donald W. Parson, and Jerome B. Polisky ; First debate, September 26, 1960 ; Second debate, October 7, 1960 ; Third debate, October 13, 1960 ; Fourth debate, October 21, 1960. |
| Subject |
Presidents -- United States -- Election -- 1960.
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United States -- Politics and government -- 1953-1961.
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Television in politics.
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| Added Author |
Kennedy, John F. (John Fitzgerald), 1917-1963.
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Nixon, Richard M. (Richard Milhous), 1913-1994.
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