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Author Broughton, Philip Delves.

Title The art of the sale : learning from the masters about the business of life / Philip Delves Broughton.

Publication Info. New York : Penguin Press, 2012.

Copies

Location Call No. Status
 Berlin-Peck Memorial Library - Non Fiction  658.85 BROUGHTON    Check Shelf
 New Britain, Main Library - Non Fiction  658.85 B79    Check Shelf
 Newington, Lucy Robbins Welles Library - Adult Department  658.85 BROUGHTON    Check Shelf
 Portland Public Library - Adult Department  658.85 BRO    Check Shelf
 Rocky Hill, Cora J. Belden Library - Adult Department  658.85 BROUGHTON    Check Shelf
 South Windsor Public Library - Non Fiction  658.85 BROUGHTON    Check Shelf
 West Hartford, Noah Webster Library - Non Fiction  658.85 BROUGHTON    Check Shelf
 Windsor, Main Library - Adult Department  658.85 BR    Check Shelf
Description 291 pages ; 25 cm
Bibliography Includes bibliographical references (pages [277]-281) and index.
Contents Introduction: Life on steroids -- Loose robes -- The pitch -- The soul of a salesman -- I believe -- Leveling -- Art and commerce -- The zen of sales -- Hybrid vigor -- Epilogue : lemonade stand.
Summary An analysis of the role of persuasion in everyday life and the qualities of effective salespeople traces the author's international travels to learn the art and science of selling, discussing the importance of a good narrative and the role of sales as social discourse.
Subject Selling.
ISBN 9781594203329: $27.95
1594203326
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