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Mark		Media	Year
	658.827 ROB : Roberts, Kevin,
	Lovemarks : the future beyond brands / by Kevin Roberts ; foreword by A.G. Lafley. Middletown, Russell Library - Adult Nonfiction:Check Shelf	Book	2005
	658.827 SCH : Schley, Bill.
	Why Johnny can't brand : rediscovering the lost art of the big idea / Bill Schley and Carl Nichols, J New Britain, Main Library - Non Fiction:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf	Book	2005
	658.827 SCH36 : Schley, Bill.
	Why Johnny can't brand : rediscovering the lost art of the big idea / Bill Schley and Carl Nichols, J New Britain, Main Library - Non Fiction:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf	Book	2005
	658.827 SEHDEV : Sehdev, Jeetendr,
	The Kim Kardashian principle : why shameless sells (and how to do it right) / Jeetendr Sehdev. Manchester, Main Library - Non Fiction:Check Shelf	Book	2017
	658.827 SIGNORELLI
	StoryBranding : creating stand-out brands through the power of story / Jim Signorelli. Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf	Book	2012
	StoryBranding 2.0 : creating standout brands through the purpose of story / Jim Signorelli ; foreword Simsbury Public Library - Non Fiction:Check Shelf	Book	2014
	658.827 SILVERSTEIN : Silverstein, Barry,
	Boomer brands : iconic brands that shaped our childhood / Barry Silverstein. Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf	Book	2019
	658.827 SUT : Sutherland, Rory,
	Alchemy : the dark art and curious science of creating magic in brands business, and life / Rory Suth Avon Free Public Library - Adult Department:DUE 12-26-24, Cromwell-Belden Public Library - Adult Department:DUE 12-17-24	Book	2019
	658.827 TWITCHELL : Twitchell, James B.,
	Branded nation : the marketing of megachurch, college, inc., and museumworld / James B. Twitchell. Manchester, Main Library - Non Fiction:Check Shelf	Book	2004
	658.827 VAID : Vaid, Helen.
	Branding : [brand strategy, design, and implementation of corporate and product identity] / Helen Vai Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf	Book	2003
	658.827 VANAUKEN : VanAuken, Brad.
	Brand aid : an easy reference guide to solving your toughest branding problems and strengthening your Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf	Book	2003
	658.827 VIN : Vinjamuri, David,
	Accidental branding : how ordinary people build extraordinary brands / David Vinjamuri. Plainville Public Library - Non Fiction:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf	Book	2008
	658.827 VINJAMURI : Vinjamuri, David,
	Accidental branding : how ordinary people build extraordinary brands / David Vinjamuri. Plainville Public Library - Non Fiction:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf	Book	2008
	658.827 W15 : Walker, Rob,
	Buying in : the secret dialogue between what we buy and who we are / Rob Walker. New Britain, Main Library - Non Fiction:Check Shelf, University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2008
	658.827 W183B : Walker, Rob,
	Buying in : the secret dialogue between what we buy and who we are / Rob Walker. New Britain, Main Library - Non Fiction:Check Shelf, University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2008
	658.827 W797B : Wipperfürth, Alex.
	Brand hijack : marketing without marketing / Alex Wipperfürth. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2005
	658.827 W797BA : Wipperfürth, Alex.
	Brand hijack : marketing without marketing / by Alex Wipperfürth. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2006
	658.827 W944P : Wreden, Nick.
	ProfitBrand : how to increase the profitability, accountability & sustainability of brands / Nick Wre University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2005
	658.827 WATKINS
	Hello, my name is awesome : how to create brand names that stick / Alexandra Watkins. Manchester, Main Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2014
	Hello, my name is awesome : how to create brand names that stick / Alexandra Watkins. Manchester, Main Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2014
	658.827 WIPPERFURTH : Wipperfürth, Alex.
	Brand hijack : marketing without marketing / Alex Wipperfürth. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2005
	658.827 YOHN : Yohn, Denise Lee,
	What great brands do : the seven brand-building principles that separate the best from the rest / Den Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf	Book	2014
	658.83 : Honomichl, Jack J.
	Honomichl on marketing research / Jack J. Honomichl. Manchester, Main Library - Non Fiction:Check Shelf	Book	1986
	658.83 COOPER : Cooper, Brian.
	Custom surveys within your budget : maximizing profits through effective online research design / Bri West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2010
	658.83 EDMUNDS : Edmunds, Holly.
	AMA complete guide to marketing research for small business / Holly Edmunds. West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	1996
	658.83 HYMAN : Hyman, Michael R.
	Marketing research kit for dummies / by Michael R. Hyman and Jeremy J. Sierra. Simsbury Public Library - Non Fiction:Check Shelf	Book	2010
	658.83 JEFFERY : Jeffery, Mark,
	Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery. Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf	Book	2010
	658.83 K81M : Kolb, Bonita M.
	Marketing research : a practical approach / Bonita Kolb. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2008
	658.83 KA : Kaden, Robert J.
	Guerrilla marketing research : marketing research techniques that can help any business make more mon Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2006
	658.83 KADEN : Kaden, Robert J.
	Guerrilla marketing research : marketing research techniques that can help any business make more mon Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2006
	658.83 LIN : Lindstrom, Martin,
	Small data : the tiny clues that uncover huge trends / Martin Lindstrom. Canton Public Library - Adult Department:Check Shelf, Cheshire Public Library - Adult Department Lower Level:Check Shelf, Farmington, Main Library - Adult Department:Check Shelf, Mansfield, Main Library - Adult Nonfiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Portland Public Library - Adult Department:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2016
	658.83 MCP : McPhee, Neil.
	The hidden art of interviewing people : how to get them to tell you the truth / Neil McPhee and Roger Middletown, Russell Library - Adult Nonfiction:Check Shelf	Book	2007
	658.83 MORAIS : Morais, Robert J.
	Refocusing focus groups : a practical guide / Robert J. Morais. West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2010
	658.83 YARROW : Yarrow, Kit,
	Decoding the new consumer mind : how and why we shop and buy / Kit Yarrow ; foreword by Paco Underhil South Windsor Public Library - Non Fiction:Check Shelf	Book	2014
	658.83 ZULTKOWSKI : Zultowski, Walter H.
	Don't get fooled again : a decision maker's guide to market research / Walter H. Zultowski with Chris Manchester, Main Library - Non Fiction:Check Shelf	Book	2005
	658.834 B661E : Blythe, Jim.
	The essence of consumer behaviour / Jim Blythe. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	1997
	658.834 BECKERMAN : Beckerman, Joel.
	The sonic boom : how sound transforms the way we think, feel, and buy / Joel Beckerman ; with Tyler G East Hartford, Raymond Library - Adult Department:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2014
	658.834 BER
	Contagious : why things catch on / Jonah Berger. Avon Free Public Library - Adult Department:Check Shelf, Bristol, Main Library - Non Fiction:DUE 12-18-24, Burlington Public Library - New Materials:Check Shelf, Cheshire Public Library - Adult Department Lower Level:Check Shelf, Enfield, Main Library - Adult Department:Check Shelf, Farmington, Main Library - Adult Department:Check Shelf, Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf, Middletown, Russell Library - Adult Nonfiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Portland Public Library - Adult Department:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Southington Library - Adult:DUE 08-12-20 Billed, West Hartford, Bishop's Corner Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Assumed Lost, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	Contagious : why things catch on / Jonah Berger. Avon Free Public Library - Adult Department:Check Shelf, Bristol, Main Library - Non Fiction:DUE 12-18-24, Burlington Public Library - New Materials:Check Shelf, Cheshire Public Library - Adult Department Lower Level:Check Shelf, Enfield, Main Library - Adult Department:Check Shelf, Farmington, Main Library - Adult Department:Check Shelf, Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf, Middletown, Russell Library - Adult Nonfiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Portland Public Library - Adult Department:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Southington Library - Adult:DUE 08-12-20 Billed, West Hartford, Bishop's Corner Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Assumed Lost, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	658.834 BERGER : Berger, Jonah.
	Contagious : why things catch on / Jonah Berger. Avon Free Public Library - Adult Department:Check Shelf, Bristol, Main Library - Non Fiction:DUE 12-18-24, Burlington Public Library - New Materials:Check Shelf, Cheshire Public Library - Adult Department Lower Level:Check Shelf, Enfield, Main Library - Adult Department:Check Shelf, Farmington, Main Library - Adult Department:Check Shelf, Glastonbury, Welles-Turner Memorial Library - Adult Department:Check Shelf, Middletown, Russell Library - Adult Nonfiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Portland Public Library - Adult Department:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Southington Library - Adult:DUE 08-12-20 Billed, West Hartford, Bishop's Corner Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Assumed Lost, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	658.834 BROWN : Brown, Mary,
	Boom : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn Manchester, Main Library - Non Fiction:Check Shelf	Book	2006
	658.834 C85 : Crawford, Frederick A.
	The myth of excellence : why great companies never try to be the best at everything/ Frederick A. Cra Manchester, Main Library - Non Fiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2001
	658.834 CO : Coughlin, Joseph F.,
	The longevity economy : unlocking the world's fastest-growing, most misunderstood market / Joseph F. Manchester, Main Library - Non Fiction:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2017
	658.834 COUGHLIN
	The longevity economy : unlocking the world's fastest-growing, most misunderstood market / Joseph F. Manchester, Main Library - Non Fiction:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2017
	The longevity economy : unlocking the world's fastest-growing, most misunderstood market / Joseph F. Manchester, Main Library - Non Fiction:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2017
	The longevity economy : unlocking the world's fastest-growing, most misunderstood market / Joseph F. Manchester, Main Library - Non Fiction:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2017
	The longevity economy : unlocking the world's fastest-growing, most misunderstood market / Joseph F. Manchester, Main Library - Non Fiction:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2017
	The longevity economy : unlocking the world's fastest-growing, most misunderstood market / Joseph F. Manchester, Main Library - Non Fiction:Check Shelf, Rocky Hill, Cora J. Belden Library - Adult Department:Check Shelf, Simsbury Public Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2017
	658.834 CRAWFORD
	The myth of excellence : why great companies never try to be the best at everything/ Frederick A. Cra Manchester, Main Library - Non Fiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2001
	The myth of excellence : why great companies never try to be the best at everything/ Frederick A. Cra Manchester, Main Library - Non Fiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf	Book	2001
	658.834 D139C : Dale, Stephen,
	Candy from strangers : kids and consumer culture / Stephen Dale. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2005
	658.834 D259L : Dávila, Arlene M.,
	Latinos, Inc : the marketing and making of a people / Arlene Dávila ; foreword by Junot Diaz. University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location:Check Shelf	Book	2012
	658.834 DOC : Doctoroff, Tom.
	What Chinese want : culture, communism, and China's modern consumer / Tom Doctoroff. Bristol, Main Library - Non Fiction:Check Shelf, New Britain, Main Library - Non Fiction:Check Shelf, Plainville Public Library - Non Fiction:Check Shelf, Windsor, Main Library - Adult Department:Check Shelf	Book	2012
	658.834 DOM : Doman, Don.
	Market research made easy / Don Doman, Dell Dennison, Margaret Doman. Plainville Public Library - Non Fiction:Check Shelf	Book	2002
	658.834 EAR : Earls, Mark,
	Herd?-- how to change mass behaviour by harnessing our true nature / by Mark Earls. Middletown, Russell Library - Adult Nonfiction:Check Shelf	Book	2007
	658.834 FRAADE-BLANAR : Fraade-Blanar, Zoe,
	Superfandom : how our obsessions are changing what we buy and who we are / Zoe Fraade-Blanar & Aaron Avon Free Public Library - Adult Department:Check Shelf, Bloomfield, Prosser Library - Adult Department:Storage, Enfield, Main Library - Adult Department:Check Shelf, Manchester, Main Library - Non Fiction:DUE 12-16-24, New Britain, Main Library - Non Fiction:Check Shelf, Wethersfield Public Library - Non Fiction:Check Shelf	Book	2017
	658.834 FRO
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	658.834 FROMM
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
	Marketing to millennials : reach the largest and most influential generation of consumers ever / Jeff Glastonbury, Welles-Turner Memorial Library - Adult Department:Missing, Manchester, Main Library - Non Fiction:Check Shelf, Middletown, Russell Library - Adult Nonfiction:DUE 01-20-23 Billed, Newington, Lucy Robbins Welles Library - Adult Department:Check Shelf, West Hartford, Faxon Branch - Non Fiction:Check Shelf, West Hartford, Noah Webster Library - Non Fiction:Check Shelf, Windsor Locks Public Library - Adult Department:Check Shelf	Book	2013
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