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Author Cristol, Steven M.

Title Simplicity marketing : end brand complexity, clutter, and confusion / Steven M. Cristol, Peter Sealey.

Publication Info. New York : Free Press, [2000]
©2000

Copies

Location Call No. Status
 Bristol, Main Library - Non Fiction  658.8 C868    Check Shelf
Description x, 274 pages : illustrations ; 25 cm
Bibliography Includes bibliographical references (pages [255]-260) and index.
Subject Marketing.
Customer relations -- Technological innovations.
Added Author Sealey, Peter, 1940-
ISBN 0684859181
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