| Description |
xiv, 242 pages ; 25 cm |
| Note |
"The man who transformed the way we connect, consume, and communicate" -- Dust jacket. |
| Bibliography |
Includes bibliographical references (pages 239-242). |
| Contents |
Product czar -- Passion for the product -- Success is in the details -- Talent rules -- Teaming : "pirates! not the navy" -- Tapping talent -- Rewards for the pirates -- Team sports -- The product-driven organization -- Maintaining momentum -- Recovery -- Holistic product development -- Evangelizing innovation -- Becoming cool : a different view of selling -- The door opener : branding -- Riding the retail juggernaut -- Achieving the definition of cool : "there's an app for that" -- On becoming Stevian -- In his footsteps. |
| Subject |
Jobs, Steve, 1955-2011.
|
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Computer engineers -- Biography.
|
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Businesspeople -- Biography.
|
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Leadership.
|
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Success.
|
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Apple Computer, Inc. -- History.
|
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Computer industry -- History.
|
| Added Author |
Simon, William L., 1930-
|
| ISBN |
9781593156398 hardcover alkaline paper |
|
1593156391 hardcover alkaline paper |
|
