| Description |
x, 304 pages : illustrations ; 25 cm |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
The growth imperative -- How can we beat our most powerful competitors? -- What products will customers want to buy? -- Who are the best customers for our products? -- Getting the scope of the business right -- How to avoid commoditization -- Is your organization capable of disruptive growth? -- Managing the strategy development process -- There is good money, and there is bad money -- The role of senior executives in leading new growth.505How to succeed at the mandate to grow -- How can we beat our most powerful competitors? -- What products will customers want to buy? -- Who are the best customers for our products? -- Getting the scope of the business right -- How to avoid commoditization -- Is your organization capable of disruptive growth? -- Managing the strategy development process -- There is good money, and there is bad money. |
| Subject |
Creative ability in business.
|
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Industrial management.
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Customer services.
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Success in business.
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Disruptive technologies.
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| Added Author |
Raynor, Michael E.
|
| ISBN |
1578518520 alkaline paper |
|
9781578518524 alkaline paper |
|
