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Author Isdell, Edward Neville, 1944-

Title Inside Coca-Cola : a CEO's life story on building the world's most popular brand / Neville Isdell, with David Beasley.

Publication Info. New York : St. Martin's Press, [2011]
©2011

Copies

Location Call No. Status
 Glastonbury, Welles-Turner Memorial Library - Adult Department  BIO ISDELL    Check Shelf
 New Britain, Main Library - Non Fiction  338.766 IS2    Check Shelf
 Plainville Public Library - Non Fiction  338.7663 ISD    Check Shelf
 Simsbury Public Library - Non Fiction  338.7663 ISDELL    Check Shelf
 South Windsor Public Library - Non Fiction  338.7663 ISDELL    Check Shelf
 West Hartford, Noah Webster Library - Non Fiction  338.7663 ISDELL    Check Shelf
Edition First edition.
Description xiv, 254 pages, 8 unnumbered pages of plates : illustrations ; 22 cm
Note Includes index.
Summary A former chairman and CEO of Coca-Cola traces the story of his career, describing his efforts to combat public relations challenges, his contributions to opening markets throughout the world, and his strategies for promoting corporate responsibility.
Subject Isdell, Edward Neville, 1944-
Coca-Cola Company.
Chief executive officers -- Biography.
Soft drink industry.
Added Author Beasley, David, 1958-
ISBN 9780312617950 hardcover alkaline paper $25.99
031261795X hardcover alkaline paper
9781250004987 paperback alkaline paper
1250004985 paperback alkaline paper
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