| Description |
xiii, 318 pages : illustrations ; 24 cm |
| Bibliography |
Includes bibliographical references. |
| Summary |
Many of the entrepreneurs profiled in Enterprising Women will be names you'll recognize, like Mary Kay Ash, Liz Claiborne, Jenny Craig, Donna Karan, Muriel Siebert, and Lillian Vernon. Others may be new to you, such as Julie Brice ("I Can't Believe It's Yogurt"), Vinita Gupta (Digital Link), Gail Koff (Jacoby & Meyers), Lin W. Lan (Pacific Pioneer Insurance Co.), and Cheryl Shuman (Starry Eyes Optical Services). But they all share a common and remarkable achievement: Each created or built solid businesses worth at least $10 million in sales or $15 million in market value despite facing unique challenges in starting and sustaining her venture. |
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Entrepreneurs with limited access to capital (a traditional hurdle for women, but one that increasingly applies to men as well) will find these accounts particularly useful. Only five of the subjects Silver profiles launched their businesses with professional venture capital; the rest got off the ground through sweat equity, supplier financing, and/or loans from family and friends. Their clear-eyed view of financing obstacles will help would-be entrepreneurs track down new sources of capital and steer clear of classic pitfalls. So too will the author's six-step process, which demonstrates how you can create value by identifying a problem, devise an innovative solution, and build the right team and system to deliver the solution. |
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Today, about half of all entrepreneurs in the United States are female; by the year 2000, women entrepreneurs are expected to be in the majority. These are the business-people who are rewriting the rules and taking control of events at critical moments in the histories of their markets. Their candid accounts will inspire any enterprising entrepreneur - male and female alike - to go off and do the same. |
| Contents |
Acevedo, Raydean : Research Management Consultants, Inc. (RMCI) -- Ash, Mary Kay : Mary Kay Cosmetics, Inc. -- Barnes, Joan : The Gymboree Corporation -- Beber, Joyce : Beber, Silverstein & Co. -- Bignell, Lynn Tendler, and Janet Tweed : Gilbert Tweed Associates -- Blumkin, Rose : Nebraska Furniture Mart, Inc. -- Boyle, Gertrude : Columbia Sportswear Co. -- Brice, Julie : I Can't Believe It's Yogurt -- Caplan, Frieda : Frieda's, Inc. -- Casto, Maryles V. : Casto Travel, Inc. -- Chappell, Joanne : Editions Limited West, Inc. -- Chilewich, Sandy, and Kathy Moskal : HUE, Inc. -- Cluff, Sheila : Fitness, Inc. -- Coker, Elizabeth R. : Minco Technology Labs, Inc. -- Conte, Lisa A. : Shaman Pharmaceuticals, Inc. -- Craig, Jenny : Jenny Craig International, Inc. -- Danieli, Cecilia : Danieli Officini Meccaniche SPA -- Davidson, Jan : Davidson and Associates, Inc. -- Defibaugh, Patricia : Aloette Cosmetics, Inc. -- Dimondstein, Anita, and Joan Cooper : Biobottoms -- Edmark, Tomima : The TOPSYTAIL Company -- Fertel, Ruth : Ruth's Chris Steak House -- Fields, Debbi : Mrs. Fields Cookies, Inc. -- Freeman, Valerie : The Imprimis Group, Inc. -- Geraci-Ernst, Lois : Advertising to Women, Inc. -- Gooch, Sandy : Mrs. Gooch's Natural Food Markets -- Grossman, Andrea : Mrs. Grossman's Paper Co. -- Gupta, Vinita : Digital Link -- Haeger, Phyllis : Haeger & Associates, Inc. -- Hails, Jean : Hails Construction Co. -- Handy, Lillian B. : TRESP Associates, Inc. -- Heller, Nancy : Nancy Heller, Inc. -- Henderson, Laura : Prospect Associates -- Hindman, Leslie : Leslie Hindman Auctioneers -- Hirsch, Caroline : Caroline's Comedy Club & Pinky Ring Productions -- Hoffman, Nancy : Nancy Hoffman Gallery -- Ibanez, Maria Elena : International High Technology, Inc. -- Jiles, Sandra Dixon : UBM, Inc. -- Karan, Donna : Donna Karan New York--DKNY -- Klinger, Georgette : Georgette Klinger, Inc. -- Koff, Gail : Jacoby & Meyers, Inc. -- Koplovitz, Kay : USA Cable Network -- Kurtzig, Sandra L. : The ASK Group, Inc. -- Lan, Lin W. : Pacific Pioneer Insurance Company -- Levin, Kimberle : JVC Technologies, Inc. -- Lewis, Harriet Gerber : Gerber Plumbing Fixtures Corp. -- Little, Carole : Carole Little, Inc. -- Machado, Anne : Creative Staffing, Inc. -- Mackall, Lucy : Have A Heart, Inc. -- Madden, Mary : Information America, Inc. -- Mann, Carol : Triage, Inc. -- Marshall, Lois Vana : The Marshall Group -- Marx, Gilda : Gilda Marx Industries, Inc. -- Matthias, Rebecca : Mothers Work, Inc. -- McClintock, Jessica : Jessica McClintock Fashions, Inc. -- Meskis, Joyce : Tattered Cover Books, Inc. -- Miller, Hinda, and Lisa Lindahl : Jogbra, Inc. -- Missett, Judi Sheppard : Jazzercise, Inc. -- Morris, June : Morris Airlines, Inc. -- Mullinix, Kathlene : Synaptic Pharmaceuticals, Inc. -- Natori, Josie Cruz : The Natori Company -- Nemeth, Lane : Discovery Toys, Inc. -- O'Ffill, Jean : Jet Tech, Inc.; Phoenix Metals, Inc. -- Ortenberg, Elisabeth Claiborne : Liz Claiborne, Inc. -- Owen, Dian G. : Owen Healthcare Group, Inc. -- Paresky, Linda : Travel Education Center -- Perry, Rachel : Rachel Perry Cosmetics -- Piccone, Robin : Piccone Apparel -- Poe, Sheri : RYKA, Inc. -- Proctor, Barbara Gardner : Proctor & Gardner Advertising, Inc. -- Reed, Clara Taylor : Mid-Delta Home Health, Inc. -- Resnick, Judith : Dabney/Resnick, Inc. -- Roddick, Anita : The Body Shop, Ltd. -- Rodstein, Barbara Nyden : Hardin Industries, Inc. -- Rogers, Fran Sussner : Work/Family Directions -- Rowland, Pleasant T. : Pleasant Company -- Scott, Sue : Primal Lights -- Shuman, Cheryl : Starry Eyes Optical Services, Inc. -- Siebert, Muriel : Muriel Siebert & Co. -- Sims, Judy : Software Spectrum Corp. -- Sklar, Patricia Pompili : Landmark General Corporation -- Smulian, Betty : Trimble House Corp. -- Sonntag, Linda D. : SyStemix, Inc. -- Szekely, Deborah : Golden Door -- Thurlow, Heida : Chantal Cookware Corp. -- Tompkins, Susie : Esprit de Corps -- Torano, Maria Elena : Maria Elena Torano and Associates -- Unger, Kay : Gillian Group -- Upton, Patti : Aromatique, Inc. -- Veit, Gae : Shingobee Construction, Inc. -- Vernon, Lillian : Lillian Vernon Corp. -- Vittadini, Adrienne : Adrienne Vittadini, Inc. -- Williams, Terrie M. : The Terrie Williams Agency -- Wilson, Lynn : Lynn Wilson and Associates -- Wilson, Trisha : Wilson & Associates. |
| Subject |
Businesswomen -- United States.
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Women-owned business enterprises -- United States.
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Entrepreneurship -- United States.
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| ISBN |
0814402267: $21.95 |
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9780814402269 |
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