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Book
Author
Zweig, Jason.
Title
Your money and your brain : how the new science of neuroeconomics can help make you rich / Jason Zweig.
Publication Info.
New York : Simon & Schuster Paperbacks, 2008.
2007.
Copies
Location
Call No.
Status
Enfield, Main Library - Adult Department
332 ZWE
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Edition
First Simon and Schuster trade paperback edition.
Description
340 pages, 8 unnumbered pages of plates : color illustrations ; 24 cm
Note
Originally published: 2007.
Bibliography
Includes bibliographical references (pages 274-325) and index.
Contents
Neuroeconomics -- "Thinking" vs. "feeling" -- Greed -- Prediction -- Confidence -- Risk -- Fear -- Surprise -- Regret -- Happiness.
Subject
Investments -- Psychological aspects.
Finance -- Decision making.
Neuroeconomics.
ISBN
0743276698 paperback $15.00
9780743276696 paperback $15.00
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