LEADER 00000pam  22000004a 4500 
001    ocn145431730 
003    OCoLC 
005    20071010105709.0 
008    070620t20082008nyua     b    001 0 eng   
010      2007025382 
020    9780071484992|qalkaline paper 
020    007148499X|qalkaline paper 
035    (OCoLC)145431730 
040    DLC|beng|cDLC|dYDX|dBAKER|dYDXCP|dJED|dBTCTA|dGUG 
049    olay 
050 00 BF774|b.I54 2008 
082 00 153.8/5|222 
245 00 Influencer :|bthe power to change anything /|cKerry 
       Patterson .. [and others].. 
264  1 New York :|bMcGraw-Hill,|c[2008] 
264  4 |c©2008 
300    x, 299 pages :|billustrations ;|c24 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references (pages 275-286) and 
       index. 
505 0  You're an influencer -- Find vital behaviors -- Change the
       way you change minds -- Make the undesirable desirable : 
       personal motivation -- Surpass your limits : personal 
       ability -- Harness peer pressure : social motivation -- 
       Fine strength in numbers : social ability -- Design 
       rewards and demand accountability : structural motivation 
       -- Change the environment : structural ability -- Become 
       an influencer. 
650  0 Influence (Psychology) 
650  0 Change (Psychology) 
650  0 Persuasion (Psychology) 
700 1  Patterson, Kerry,|d1946- 
856 41 |3Table of contents only|uhttp://www.loc.gov/catdir/toc/
       ecip0720/2007025382.html 
856 42 |3Contributor biographical information|uhttp://www.loc.gov
       /catdir/enhancements/fy0739/2007025382-b.html 
856 42 |3Publisher description|uhttp://www.loc.gov/catdir/
       enhancements/fy0739/2007025382-d.html 
914    MID.b17807517 
994    02|bGUG