| Edition |
First edition. |
| Description |
x, 307 pages ; 24 cm |
| Note |
Includes index. |
| Contents |
My argument for this book -- Getting started -- Pt. I. Readying ourselves to win. Why argue?: opening the doors, freeing the psyche -- When to argue: winning without arguing -- Understanding power: the pistol that fires in both directions -- The incredible power of credibility: standing naked -- The power of listening: hearing the person behind the noise -- The power of prejudice: examining the garment, bleaching the stain -- The power of words: gilding the soliloquy -- Pt. II. Delivering the winning argument. Structuring the winning argument: building the house the wolf can't blow down ; Opening them up: bridging the gap to be heard -- How to deliver the winning argument: releasing the sound and the fury -- The magical argument: arguing out the heart zone -- The unbeatable power argument: delivering the knockout -- Pt. III. Arguments in love and war. Arguing in the love relationship: love and war -- Arguing with kids: also love and war -- Arguing at the workplace: engaging the corporate cyclops, surviving the governmental leviathan -- Arguing for justice: understanding the responsibility of being. |
| Subject |
Persuasion (Psychology)
|
|
Interpersonal communication.
|
|
Persuasion (Rhetoric)
|
| ISBN |
0312118279: $22.95 |
|
