Includes bibliographical references (pages 423-425) and index.
Contents
Managerial economics and strategy -- Demand and supply -- Elasticity -- Production and cost -- Profit maximization -- Corporate structure and culture -- Industry organization -- Perfect competition and monopoly -- Imperfect competition -- Thinking strategically -- Pricing strategies -- Bargaining -- Economics of information -- Contracts -- Auctions -- Networks -- Glossary -- References -- Index.
Note
Print version record and CIP data provided by publisher; resource not viewed.
Summary
This textbook develops tools for identifying optimal solutions to business problems by combining the various business disciplines with quantitative methods to efficiently achieve a firm's organizational objectives.