LEADER 00000cam  2200553 i 4500 
001    on1003291539 
003    OCoLC 
005    20200929053529.8 
006    m     o  d         
007    cr cnu---unuuu 
008    170911t20172017maua    ob    001 0 eng d 
019    1166235490|a1166254652 
020    9781631594304|q(electronic book) 
020    1631594303|q(electronic book) 
035    (OCoLC)1003291539|z(OCoLC)1166235490|z(OCoLC)1166254652 
040    N$T|beng|erda|epn|cN$T|dYDX|dIDEBK|dOCLCO|dTEFOD|dOCLCQ
       |dG3B|dIGB|dSTF|dOCLCA|dORE|dOCLCO 
043    n-us--- 
049    GTKE 
050  4 NC1001.6|b.V57 2009 
082 04 741.6068/8|223 
100 1  Visocky O'Grady, Jennifer,|eauthor. 
245 12 A designer's research manual :|bsucceed in design by 
       knowing your clients + understanding what they really need
       /|cby Jenn + Ken Visocky O'Grady. 
250    Second edition, updated + expanded. 
264  1 Beverly, MA :|bRockport Pub,|c[2017] 
264  4 |c©2017 
300    1 online resource (208 pages) :|billustrations (chiefly 
       color). 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
490 1  Design field guides 
504    Includes bibliographical references (pages 201-204) and 
       index. 
505 00 |tAn overview of research in graphic design --|tResearch 
       strategies and tactics --|tPracticing a research-driven 
       approach --|tProject spotlights. 
520    "Understanding the wishes of a client and the needs and 
       preferences of the audience drives innovation. The ability
       to gather research, analyze findings, and apply them to 
       project goals is as important to successful design teams 
       as their conceptual and aesthetic skills. This essential 
       handbook will help readers understand what design research
       is and why it is necessary, outline proven techniques and 
       methods, and explain how to incorporate them into any 
       creative process."--Page 4 of cover. 
588 0  Print version record. 
650  0 Commercial art|zUnited States|xMarketing. 
650  0 Graphic arts|zUnited States|xMarketing. 
650  7 ART|xTechniques|xDrawing.|2bisacsh 
650  7 Commercial art|xMarketing.|2fast|0(OCoLC)fst00869344 
650  7 Graphic arts|xMarketing.|2fast|0(OCoLC)fst00946615 
650  7 Forschung.|2gnd 
650  7 Gebrauchsgrafik.|2gnd 
651  7 United States.|2fast|0(OCoLC)fst01204155 
700 1  Visocky O'Grady, Kenneth,|eauthor. 
776 08 |iPrint version:|aVisocky O'Grady, Jennifer.|tDesigner's 
       research manual.|bSecond edition, updated + expanded.
       |dBeverly, MA : Rockport Pub, [2017]|z9781631592621
       |w(OCoLC)992804868 
830  0 Design field guides. 
914    on1003291539 
994    92|bGTK