| Description |
1 online resource (286) |
| Contents |
Cover -- Table Of Contents -- Foreword -- Introduction -- CHAPTER 1: Why Market Online? -- CHAPTER 2: Creating Your Branding -- CHAPTER 3: Your Public Profiffiile -- CHAPTER 4: Online Directories -- CHAPTER 5: Understanding Search Engines -- CHAPTER 6: Search Engine Optimization -- CHAPTER 7: Building a New Web Site -- CHAPTER 8: Generating Web Site Traffifififfiic -- CHAPTER 9: Effectively Using Your List -- CHAPTER 10: Pay-per-Click Marketing -- CHAPTER 11: Banner Advertising -- CHAPTER 12: Affiffliliate Programs -- CHAPTER 13: Blogging -- CHAPTER 14: Unlocking the Secrets of eBay -- CHAPTER 15: Hiring Help for Less -- Conclusion -- Bibliography -- Biography -- Index. |
| Summary |
In this book you will learn the secrets of top producing real estate agents and brokers and how they use the Web to market listings and get new clients and listings. You will learn how top agents and brokers are taking their business to the next level by using low cost and highly effective methods on the Internet. Learn how to take advantage of new marketing systems so you can connect with today's Internet savvy real estate consumers. Learn what Internet consumers want most and how easy and affordable it is to provide. This book will show you how to build, promote, get new clients and sell your listings using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success. Learn how to generate more traffic for your site with hundreds of Internet marketing methods, including many free and low- cost promotions. This book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search engine strategies, the in- sider secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web design information, search engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing. |
| Local Note |
EBSCOhost Small Business Reference Center |
| Language |
English. |
| Subject |
Real estate business -- Marketing.
|
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Internet marketing.
|
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BUSINESS & ECONOMICS -- Real Estate -- General.
|
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Internet marketing. (OCoLC)fst00977272
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Real estate business -- Marketing.
(OCoLC)fst01090934
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| Added Title |
Online marketing techniques for real estate agents and brokers |
| ISBN |
9781601384485 (electronic book) |
|
1601384483 (electronic book) |
|
1282489607 |
|
9781282489608 |
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