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Bestseller
BestsellerE-Book
Author Thaler, Richard H.

Title Nudge : Improving Decisions About Health, Wealth and Happiness. / Richard H Thaler.

Publication Info. [Place of publication not identified] : [publisher not identified], 2009.

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Location Call No. Status
 New Britain - Downloadable Materials  OverDrive Ebook    Downloadable
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Description 1 online resource
Summary Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself. Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful "choice architecture" can be established to nudge us in beneficial directions without...
Reproduction Electronic reproduction. New Haven : Yale University Press, 2009. Requires Adobe Digital Editions (file size: 2012 KB).
Note GMD: electronic resource.
Subject Nonfiction.
Business.
Psychology.
Genre/Form Electronic books.
Other Form: Original 9780300122237
ISBN 9780300146813 (electronic bk)
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