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Book
Author
Tabío, Gerardo V., 1954-
Title
Creating demand : generate cool, custom marketing ideas / Gerardo V. Tabío & Sally Beamer.
Publication Info.
Amherst, N.Y. : Prometheus Books, 2009.
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Location
Call No.
Status
Windsor Locks Public Library - Adult Department
658.8 TAB
Check Shelf
Description
337 pages : illustrations ; 23 cm
Bibliography
Includes bibliographical references and index.
Subject
Marketing.
Marketing -- Psychological aspects.
Added Author
Beamer, Sally, 1958-
ISBN
9781591027553 paperback alkaline paper
1591027551 paperback alkaline paper
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