LEADER 00000cam a2200397 i 4500 001 on1007507141 003 OCoLC 005 20180409104831.0 008 171023s2018 nyu b 001 0 eng 010 2017031578 019 987711627 020 9780231178242|q(hardcover) 020 0231178247|q(hardcover) 035 (OCoLC)1007507141|z(OCoLC)987711627 037 |bColumbia Univ Pr, C/O Two Rivers Distribution 210 American Dr, Jackson, TN, USA, 38301|nSAN 631-760X 040 DLC|beng|erda|cDLC|dOCLCF|dOCLCO|dYDX|dYDX|dOCLCO|dBDX |dIAY|dOCLCQ|dGPI 042 pcc 049 GPIA 050 00 HD58.8|b.R825 2018 082 00 658.4/062|223 100 1 Rubin, James R.,|d1968-|eauthor. 245 10 Reset :|bbusiness and society in the new social landscape /|cJames Rubin and Barie Carmichael. 264 1 New York :|bColumbia University Press,|c[2018] 300 xv, 254 pages ;|c23 cm 336 text|btxt|2rdacontent 337 unmediated|bn|2rdamedia 338 volume|bnc|2rdacarrier 504 Includes bibliographical references and index. 505 0 Introduction -- The business trust/expectations gap -- Closing the gap in the new social landscape -- Inherent negatives : managing risk and reputation -- Corporate character -- The new corporate branding -- Reputation lost and found -- Resetting the sweet spot -- Index. 650 0 Organizational change. 650 0 Industries|xSocial aspects. 650 7 Industries|xSocial aspects.|2fast|0(OCoLC)fst00971967 650 7 Organizational change.|2fast|0(OCoLC)fst01047828 700 1 Carmichael, Barie,|eauthor. 776 08 |iOnline version:|aRubin, James R., 1968-|tReset.|dNew York : Columbia University Press, [2017]|z9780231545907 |w(DLC) 2017051062 994 C0|bGPI
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