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Author Rosenberg, Anat, author.

Title The rise of mass advertising : law, enchantment, and the cultural boundaries of British modernity / Anat Rosenberg.

Publication Info. Oxford ; New York, NY : Oxford University Press, 2022.

Copies

Location Call No. Status
 University of Saint Joseph: Pope Pius XII Library - Internet  WORLD WIDE WEB E-BOOK Oxford    Downloadable
Please click here to access this Oxford resource
Edition First edition.
Description 1 online resource (xxi, 406 pages) : illustrations
Bibliography Includes bibliographical references and index.
Note Description based on online resource; title from digital title page (viewed on October 10, 2022).
Summary 'The Rise of Mass Advertising' is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.
Local Note Oxford University Press Oxford University Press Open Access Books
Subject Advertising -- Great Britain -- History -- 19th century.
Advertising -- Great Britain -- History -- 20th century.
Advertising laws -- Great Britain -- History -- 19th century.
Advertising laws -- Great Britain -- History -- 20th century.
Culture and law -- Great Britain -- History -- 20th century.
Culture and law -- Great Britain -- History -- 19th century.
Popular culture -- Great Britain -- History -- 19th century.
Popular culture -- Great Britain -- History -- 20th century.
Advertising. (OCoLC)fst00797511
Advertising laws. (OCoLC)fst00797864
Culture and law. (OCoLC)fst00885095
Popular culture. (OCoLC)fst01071344
Great Britain. (OCoLC)fst01204623
Chronological Term 1800-1999
Genre/Form History. (OCoLC)fst01411628
ISBN 9780191949401 electronic book
019194940X electronic book
9780192674760 electronic book
0192674765 electronic book
9780192674777 electronic book
0192674773 electronic book
9780192858917 hardcover
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