LEADER 00000cam 22005297i 4500 001 on1247122656 003 OCoLC 005 20210501052301.0 006 m o d 007 cr ||||||||||| 008 210216s2021 enka fob 001 0 eng d 019 1237673189|a1247122698 020 9780191913334|q(ebook) 020 9780192643698|q(electronic book) 020 019264369X|q(electronic book) 020 0191913332 020 |z0198870701 020 |z9780198870708 035 (OCoLC)1247122656|z(OCoLC)1237673189|z(OCoLC)1247122698 040 UKOUP|beng|erda|epn|cUKOUP|dOCLCO|dYDX 049 STJJ 050 4 HD60 082 04 658.408|223 099 WORLD WIDE WEB|aE-BOOK|aOXFORD 245 00 Putting purpose into practice :|bthe economics of mutuality /|cedited by Colin Mayer and Bruno Roche. 250 First edition. 264 1 Oxford :|bOxford University Press,|c2021. 300 1 online resource (432 pages) :|billustrations (black and white, and colour) 336 text|2rdacontent 336 still image|2rdacontent 337 computer|2rdamedia 338 online resource|2rdacarrier 500 This edition also issued in print: 2021. 500 "This is an open access publication, available online and distributed under the terms of a Creative Commons Attribution - Non Commercial - No Derivatives 4.0 International licence (CC BY-NC-ND 4.0)"--Home page. 504 Includes bibliographical references and index. 520 8 In the face of constant change, the nature of business must evolve rapidly if it is to remain relevant to society at large. How then should business change to meet the requirements of the 21st century, in which unbridled globalisation and technological advancements are having profound affects on the wellbeing and prosperity of both the people and the planet? The achievement of purpose is the key to successful transformation - not just having a purpose, but making that purpose real at every level of the organisation. This book provides a precise description of how companies can put purpose into practice. Based on a groundbreaking research project undertaken jointly between the Saïd Business School at the University of Oxford and Mars Catalyst, the think tank of Mars Inc., it provides a highly accessible account of how companies should determine and implement their corporate purposes. 521 Specialized. 588 Description based on online resource; title from home page (viewed on March 10, 2021). 650 0 Social responsibility of business. 650 0 Organizational effectiveness. 650 0 Business. 700 1 Mayer, C. P.|q(Colin P.),|eeditor. 700 1 Roche, Bruno|c(Economist),|eeditor. 776 08 |iPrint version :|z9780198870708 994 C0|bSTJ
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